365 RePicture – A New Way of Speaking to the World

If you’re like most people, you expect brands to consistently be committed to diversity, inclusivity, and advocacy. But many times we see the opposite: when you hear a brand’s messaging, it’s usually a loud and clear campaign for a new product, service, or a new version of an existing one. But what if we didn’t just talk about diversity, inclusivity, and advocacy, but took it a step further by actually delivering beautiful visuals? What if we broke down harmful stereotypes and created positive social change by putting these messages in visual form? We saw an opportunity to change things. And that opportunity began with us.

The Visual GPS survey was created to determine how our clients, and by extension, ourselves, are perceived. In order to reach the masses, we found it was necessary to deliver a new way of speaking to the world. So, we created our first 365 RePicture Calendar.