Universal Music Artists: A Comprehensive App for Artists’ Audience Management
Universal Music Artists (UMA) is a free Android app that has been developed by Universal Music Group Recordings Inc. It is exclusively designed for artists and management communities. UMA offers a personalized and global view of audience engagement across all major streaming services and social media platforms.
UMA helps artists to understand their fans better by providing insights into the size and make-up of their audience. These insights can be used to make informed decisions and continually grow their fan-base. The app provides actionable insights to move artists’ careers forward, plan tours, and build set-lists. It allows artists to see how their tracks are performing on playlists and understand which playlists they should be on.
Universal Music Artists provides data from all major streaming services and social media platforms around the world, offering a complete picture of music consumption and engagement. The app also provides unparalleled global market-wide context and insight, making it unlike any other app in the market.