Immersive halftime show app

Pepsi Super Bowl Halftime Show is a  multimedia application by PepsiCo, Inc. It is a free app that gives users exclusive access to the Pepsi Super Bowl LVI Halftime Show. Here, you can stream exclusive content, including behind-the-scenes.

More than exclusive content, Pepsi Super Bowl Halftime Show also makes the halftime show experience interactive by offering augmented reality features.  With this, fans can enjoy the show as if they are at the venue themselves. The app also promised various contests and sweepstakes that you can sign up on to win prizes. However, some of these contests are impossible to join. 

What does the app offer?

The Pepsi Super Bowl Halftime Show is arguably the most popular annual music event. Every year, millions of people around the globe watch various artists perform a 12-minute musical number during the NFL championship game. And this year will not be different. However, fans who are not able to watch the performance live can enhance their viewing experience as Pepsi launched its Super Bowl Halftime Show app.

As mentioned, the app offers various exclusive content that you can stream days before the show. Even better, you can get virtual, 360-degree on-field and on-stage access to the performance. Thanks to Verizon’s 5G technology, you can watch the halftime show as if you are in SoFi Stadium. Using augmented reality, you can move your phone around to see around the stage and field during the performance.

The app also comes with early alerts on sweepstakes for coveted items, including winner’s flight, hotel stay, and sideline passes for the game. There are also contests for a football signed by the performing artists and other give-ways. However, fans are quick to discover that some of these are impossible to join as they close too quickly. Additionally, the 360-degree AR feature also proved to be difficult to maneuver. 

Is the app good?

If you are a fan of the NFL Superbowl, especially its halftime show, Pepsi Super Bowl Halftime Show is the app for you. With this, you can access exclusive video content and even join various contests. Moreover, you can experience the halftime performance in an immersive interactive way. However, the app fell short of its amazing promises, leaving a lot of fans disappointed.